Real Estate TrainingRethinking the real estate profession13/01/2026 by José Luis EcheverríaThe market has changed and this has led us to rethink the real estate profession and the way agents work. Real Estate Agents
Real Estate TrainingData is a means, not an end: this is how it applies to day-to-day real estate marketing27/10/2025 by Olga SalaIt's not about becoming an analyst, but rather about stopping blind investment in every stage of the marketing sales funnelPodcastReal PeopleMarketing
Real Estate TrainingEstate agency prospecting: how to generate business in times of scarcity25/08/2025 by José Luis EcheverríaFrom hunters to farmers: why making the most of every property in your portfolio is the key to continuing to win instructions.PodcastReal PeopleCatchment
Real Estate TrainingReputation as a recruitment driver28/07/2025 by José Luis EcheverríaWhy reputation, trust and real evidence are the real estate agent's main asset today.ReputationCatchment
Real Estate TrainingYour property portfolio: the estate agent's true business card23/06/2025 by Olga SalaThe property portfolio is much more than a list of real estate: it is the estate agent's true calling card. Catchment
Real Estate TrainingSmart real estate marketing: less smoke, more heat for the independent agent26/05/2025 by Olga SalaA realistic guide to real estate marketing for agents who want to do things with brains (and soul).Marketing
Real Estate TrainingTime is not managed, it is decided28/04/2025 by Eduard Solé10 ideas to decide on your time, work better, live better and stop feeling like you're always late.Productivity
Real Estate TrainingReal estate dysfunction24/03/2025 by Eduard SoléThe year is starting and everything is going up in price: shopping, electricity, public transport fares... and yet, as a real estate agent, your fees tend to stay the same (or go down). Here are three actionable ideas to defend your real estate fees without losing commercial elegance.Marketing
Real Estate TrainingAI as a real estate agent's ally24/02/2025 by Eduard SoléReal estate artificial intelligence has become your best co-pilot: it speeds up the repetitive, enhances your images and leaves you free to do what no one else can do for you: build trust, negotiate and close transactions gracefully.ProductivityIa
Real Estate TrainingAfter-sales: the art of cultivating customers for life06/01/2025 by MonapartDuring the Fotocasa Pro Academy Day, José Luis Echeverría shared a clear and forceful vision: after sales is the best long-term strategic investment. After-sales