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Profiles

Carol Murtra: "Social marketing isn't about selling, it's about making yourself loved"

08/12/2025 by Claudia Romero

Carol Murtra, founder of Milky Way, explains why a real estate agent's true asset isn't the house, but the community that trusts them.

PodcastReal PeopleMarketing

My Monapart

Amparo Azcutia: Shared Homes against unwanted loneliness

01/12/2025 by Claudia Romero

Amparo Azcutia and José Prieto talk to us about Hogares Compartidos, the shared housing project for people over 60 that combats unwanted loneliness in Valencia

PodcastReal People

Real Estate Training

Personal brand or circle of influence: where a real estate agent should invest in 2026

24/11/2025 by José Luis Echeverría

Personal brand or circle of influence: why the real dilemma is not analogue versus digital, but noise versus organised persistence

PodcastReal PeopleMarketing

Profiles

Fernando de la Rosa: "The narrative completely eclipses the facts"

10/11/2025 by Claudia Romero

Fernando de la Rosa debunks the myths of real estate big data and explains why no data, no matter how solid, changes an already formed opinion.

PodcastReal PeopleTechnology

Real Estate Training

Data is a means, not an end: this is how it applies to day-to-day real estate marketing

27/10/2025 by Olga Sala

It's not about becoming an analyst, but rather about stopping blind investment in every stage of the marketing sales funnel

PodcastReal PeopleMarketing

Profiles

Magda Teruel: AI doesn't replace the estate agent, it replaces their tasks

06/10/2025 by Claudia Romero

Magda Teruel dismantles the sector's fears regarding artificial intelligence and explains how to turn it into the ultimate copilot without losing the human warmth of the profession.

PodcastReal PeopleTechnologyIa

Profiles

Javier Burón: Public realism that challenges the real estate trench

01/09/2025 by Claudia Romero

The former Barcelona Housing Manager and current director of Nasubinsa, Javier Burón, analyses the key role of real estate agencies in the current crisis and proposes changing the rules of the game.

PoliticsPodcastReal People

Real Estate Training

Estate agency prospecting: how to generate business in times of scarcity

25/08/2025 by José Luis Echeverría

From hunters to farmers: why making the most of every property in your portfolio is the key to continuing to win instructions.

PodcastReal PeopleCatchment

News

Real People: the estate agents' podcast for estate agents

11/08/2025 by Claudia Romero

At Monapart we have created the Gente Real podcast: a space for reflection and connection designed exclusively for non-conformist estate agents, keen to discuss the profession from the inside, with responsibility, rigor and a fresh approach.

PodcastReal PeopleReal Estate Agents

Profiles

Andrea Vilallonga: "If you justify yourself in the face of a prejudice, you are validating the attack"

04/08/2025 by Claudia Romero

Andrea Vilallonga has appeared on the Gente Real podcast to dismantle the clichés of the real estate profession and show us that, in communication, sometimes the best response is to play dumb.

PodcastReal People
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