Real Estate TrainingThe customer at the centre of the marketing strategy20/10/2017 by MonapartOn Thursday 5 October, the auditorium of the Giner de los Ríos Foundation in Madrid was the meeting point for the Fotocasa Real Estate Conference 2017, which brought together more than 200 professionals from the real estate and marketing sector, ready to decipher the keys to the current real estate market and the challenges it faces, even with the long shadow of the bubble of a few years ago in the minds of many.Marketing
Real Estate TrainingStreet-level real estate agencies, for or against?15/09/2017 by MonapartA relatively few years ago, the idea of a real estate agency without an office on the street was inconceivable. But today, in a context in which consumers turn to the internet 90% of the time when they initiate a purchase process, it is no longer so much... Real Estate Agencies
Real Estate TrainingSignature architecture and its impact on the real estate sector28/07/2017 por MonapartGenerally speaking, it can be said that the architect's hand has a direct effect on the design and improvement of a property's qualities. But how much more is a flat with pedigree worth? To find out, we first need to find out which ones do and which ones do not.Architecture
Real Estate TrainingVirtual reality for real estate03/05/2017 by MonapartVirtual reality now seems to be the new toy of the real estate industry. Not because it is entertaining or funny, but because virtual reality improves the presentation of a property, captures the attention of potential clients and saves a lot of unnecessary visits.TechnologyProductivity
Real Estate TrainingIn real estate, the customer's journey is a one-way trip15/04/2017 by MonapartThe customer journey is almost always a one-way trip, and as estate agents we must focus on getting our customers to recommend us, because repeat business is unlikely and beyond our reach.MarketingMarketing
Real Estate TrainingThe exclusive sale of properties is a sale with a commitment.29/03/2017 by MonapartSometimes we think one thing and say another. So much so that we even have expressions that raise these kinds of doubts, such as "the name doesn't make...GironaBuying and selling
Real Estate TrainingThe real estate sector and digital transformation - renew or die!01/03/2017 by MonapartRecently, I had the opportunity to give a course on the importance of digital transformation and its platforms to the various agencies that are part of the Avanza MLS in Fuengirola.ProductivityMarketing
Real Estate TrainingNew-build housing comes onto the scene in a big way01/02/2017 by MonapartThe real estate sector is clearly recovering, sales of second-hand homes are on the rise and recently there has been a call for new developments. We analyse why.Marketing
Real Estate Training5 real estate marketing strategies for 201710/01/2017 by Monapart5 real estate marketing strategies for 2017, because it is essential to understand which real estate marketing trends are going to be strong in order to allocate resources accurately and intelligently.Marketing
Real Estate TrainingThe estate agency website isn't enough02/12/2016 por MonapartMonapart and Inmogesco have in common that both represent interesting and reasonably priced options for those small agencies that need to rely on third parties to compete more effectively. For those looking for a brand and continued support, franchising is a good option. For those who want to preserve their brand and exclusively need technological and digital marketing support, providers like Inmogesco are an excellent alternative.Productivity