5 tips to make your home appealing to prospective buyers

We explain why this is so important and what steps you need to take to get it right.

If you are looking for SELL YOUR HOUSE In less time and without negotiating the price, you need to take care of your presentation to future buyers. As if it were a love date, you should invest time - and a little money - so that your flat is well dressed, well groomed and perfumed for the date with the buyer.

Tips on how to make your home appealing to prospective buyers

But first, let us make a premise out of this famous quote by Pascal: "The heart has reasons that reason does not understand".. By this, we want to tell you that the purchase decision, in most cases, is emotional. And then, the brain will take care of justifying the decision rationally.

The seduction of design, the pull of the brand, status, sophistication, luxury... These are arguments that often make us opt for some products over others, even though we know that technically they are no better. Many brands appeal to these emotional keys to encourage sales of their products. Do you see where we are going?

The decision to buy is an emotional one. The brain then justifies it rationally.

In the real estate sector it is no different. We know that the emotional charge in the decision to buy or not to buy a home is enormous and that is why making your product=home captivating is the main objective.

Imagine what is at stake for those who invest in a house that will be their future home. All the fears, illusions, obstacles and objections of someone who is thinking of investing in their future home are not overcome by the number of square metres or rooms. To sell a home we must appeal to the power of intangibles..

How to sell a flat that will make you fall in love?

If you follow our tips on how to make your home attractive to prospective buyers, you will succeed:

• Avoid negotiating down prices or resorting to deep discounts to finalise the transaction.
• Reducing the product's time on the market, as the demand -in love- will be more inclined to buy and you will be able to optimise your sales management.

Falling in love with a house?

It is possible, totally and profoundly. At Monapart we see it every day! Realtor.com carried out this survey where they concluded that almost 70% of respondents had a crush when visiting the house they eventually bought.

This study also concluded that: 

1. Women tend to fall in love with properties that are beyond their budget. 
2. Men are likely to fall in and out of love more quickly with the houses they visit.

In short... Love is a complex feeling and it is very difficult to understand. That is why we are going to use some psychology studies to reflect on how to improve the relationship between our flat for sale and future buyers.

• For example, love at first sight is known to exist. It takes only one-fifth of a second for the chemical inducers that trigger our initial attraction to be activated.
• It is also argued that romantic love is not the most important thing. The "family love" is the priorityfollowed by "self-respect".leaving in third place the "romantic love or partner.
• According to Northwestern University research, a few years ago what we looked for in a stable relationship was security and solidity. Now it seems that expectations are more oriented towards self-fulfilment and personal growth.
• Finally, "love manifests itself in people as a positive feeling that brings happiness and joy to the vast majority of the population"..

How can we bring these romantic conclusions to the real estate arena? 

Basically, we need to move away from selling properties to focus more on matching buyers with homes.. To make them fall in love with your home at first sight thanks to the condition and presentation of the flat and the benefits it offers. A place where the buyer can project in their mind (and in their heart) that family life or independent single life they are looking forward to so much. They can imagine the house for sale as a fundamental pillar for their personal growth and self-realisation. That he sees a happy and joyful future living in the house you have for sale. 

We do not sell housing. We sell a better future.

How to make your flat enamore on the first visit?

Now we come to the practical side of the matter and the promised 5 tips for preparing your home for sale How to seduce them? Start by making it look as good as possible! In this, home staging is a fundamental tactic. Pay attention to these tips and the photos of houses and flats (before and after real) transformed to make buyers fall in love. 

The 5 essential home staging tips to make prospective buyers fall in love with your home

1. Clean and tidyTry to make the house look like new, like it's ready and waiting to welcome you. 

2. DepersonaliseTake away the family photos, souvenirs of that trip to England, the half-used candle or your chess trophies. The buyer must be able to visualise his life in those rooms and if he only sees your personal objects, you will not allow him to do so. 

3. Keep environments coolYour home is not a prison, think that nobody likes confinement and darkness and even less so environments that smell closed or with that intense odour that some pets give off. Make the most of the spaces, make them grow and have fun!

4. Prioritise natural lightKeep windows and curtains open and let the sun come into the house and let the sun shine in. Important: doing a photo shoot on a cloudy day is the ideal prelude to a bad sale...

5. Opt for light coloursIf you need to give the flat a facelift and paint the walls, choose light and fresh colour palettes that bring harmony, clarity and spaciousness to the rooms. 

At Monapart we specialise in beautiful homes.

It is our obsession since we were born in 2010. At Monapart we want to ensure that the most beautiful and charming homes in Spain can be the most beautiful in the world. sold y rented safely, quickly and at the best possible price. If you are thinking of selling your house and you don't know where to start, let's talk: we take care of EVERYTHING so that you can sleep peacefully and sell your house without worrying about ANYTHING.

If you are looking to sell your home in less time and without negotiating the price, you need to take the utmost care in presenting it to prospective buyers. As if it were a love date, you should invest time - and a bit of money - so that your flat is well dressed, well groomed and perfumed for the date. Only then will you fall in love with it!