Woouf

In Woouf we design furniture designed by and for modern thirtysomethings, lovers of electronic music, illustration, travel, rock-and-roll, fast food...

In 2008, in a small workshop in the Born district, an ambitious and highly creative project was launched. Its founder, Pablo Fernández, a fashion and clothing designer, took on a new challenge with great enthusiasm and excitement. After several coincidences and many hours developing prototypes, finally Wooufa groundbreaking and super funky brand, was just starting out.

Woouf is also for children, children of those carefree adults who conceive their home as a place where they can play with functionality, design and shapes.

Above all, Woouf wants to make a difference, and this becomes evident when you see the poufs, sofas or cushions in the shape of suitcases, loudspeakers, hamburgers and a host of very pop, very colourful, very playful creations.

The innovative spirit is inherent to the brand, they collaborate with artists from different disciplines to create new objects, and the result is always surprising, fresh, and it is impossible not to exclaim Woouf! when you see it... They have a great printing and manufacturing quality. Their hand-sewn finishes make them much more resistant and durable, and they are also easy to clean. The fillings hide the secret of the house, as they adjust to give a more realistic shape to the objects.

In Barcelona you can find them at Studio Store, Domestiko Shop, Witlab y Sea of Cava. They also have points of sale in Madrid, in the Canary Islands and, of course, in their online shop. In addition, it is not unusual to see Woouf in launch campaigns, presentations or festivals, as the big brands choose them for being a very casual product that has connected very directly with the public.

But for Pablo and Alice, who is responsible for the commercial and communication side, there are no borders. Woouf has crossed continents and has made a strong impact.