{"id":632,"date":"2017-02-23T19:56:40","date_gmt":"2017-02-23T18:56:40","guid":{"rendered":"https:\/\/www.monapart.com\/magazine\/?p=632"},"modified":"2025-06-20T16:28:09","modified_gmt":"2025-06-20T14:28:09","slug":"aic17-enter-the-countrys-canero-real-estate-event","status":"publish","type":"post","link":"https:\/\/www.monapart.com\/magazine\/en\/noticias\/aic17-enter-el-evento-inmobiliario-mas-canero-del-pais","title":{"rendered":"AIC17 | ENTER, the country's hottest real estate event"},"content":{"rendered":"<h1 class=\"wp-block-heading\">AIC17 | ENTER, the country's hottest real estate event<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\">On Friday 3rd March, around 400 estate agents will travel to the small town on the coast of Tarragona, Calafell, to attend one of the most important events in the country: AIC17.<\/h2>\n\n\n<div class='post-info'>23 February 2017 by <a href='https:\/\/www.monapart.com\/magazine\/en\/autor\/monapart'>Monapart<\/a><\/div>\n\n\n\n<p>This is already the sixth edition of an event that, little by little and with good handwriting, has positioned itself as an essential event for all real estate agents with concerns, a desire to learn, share and improve.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>#AIC17 is a must-attend event for discerning real estate professionals.<\/p>\n<\/blockquote>\n\n\n\n<p>#AIC17 is a must-attend event for real estate agents who want to go beyond listening to real estate agents talking to real estate agents. It is for those agents who want to grow and advance and who know that to do so they have to open their eyes and minds and learn about what professionals in other fields are doing to achieve excellence.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.monapart.com\/sites\/default\/files\/styles\/scale_960x960_\/public\/mediabrowser\/foto_aic16.jpg?itok=Hr6QxEau\" alt=\"Estate agents in AIC16, Calafell | Monapart \"\/><\/figure>\n\n\n\n<p>Each year there has been a central theme that has been the vehicle for this meeting. We have talked about change, about how we decide, about collective intelligence, about creativity, about passion, and this year the central theme is not one, but two: <strong>leadership and technology applied to the real estate sector.<\/strong><\/p>\n\n\n\n<p>Sergi Verge (@carbasses), is the alma mater of the project, and this year Monapart (@monapart), as a real estate agency with an innovative positioning and marketing, has been in charge of the coordination of the morning programme, dedicated precisely to this last topic: technology applied to the real estate sector and which we have christened ENTER.<\/p>\n\n\n\n<p>And how did we get here? It all started with a meeting (yes, in Calafell) between Jos\u00e9 Luis Echeverr\u00eda (@jl_echeverria), partner of Monapart, and Sergi Verge, at the end of March last year. To find out the details of how the spark between them arose, read this post. <a href=\"https:\/\/www.linkedin.com\/pulse\/can-pilis-jos%C3%A9-luis-echeverr%C3%ADa\" target=\"_blank\" rel=\"noopener\">To Can Pilis<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.monapart.com\/sites\/default\/files\/styles\/scale_960x960_\/public\/mediabrowser\/jose_luis_echeverria_y_sergi_verge_aic17.jpg?itok=1clqKbDo\" alt=\"Jos\u00e9 Luis Echeverr\u00eda and Sergi Verge, developing ENTER : Monapart\"\/><\/figure>\n\n\n\n<p>And why is that? Because at Monapart we have been closely following the evolution of the North American real estate ecosystem for years, especially its most technological side. We think that a congress like Inman Tech Connect should also exist in our country, both to encourage and communicate the emergence of new technological sector initiatives and to promote their adoption by the real estate agents' collective when it comes to tools. For <strong>in Spain, many real estate agencies still consider that being up to date is just a matter of having a real estate web site, and <a href=\"\/magazine\/en\/node\/1341\/\">the estate agent's website is not enough<\/a>.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.monapart.com\/sites\/default\/files\/styles\/scale_960x960_\/public\/mediabrowser\/sector_inmobiliario_en_espana_0.jpg?itok=qZKG6hwx\" alt=\"Technology in the real estate sector in Spain | Monapart \"\/><\/figure>\n\n\n\n<p>Following the conference given by Eva Collado (@evacolladoduran), strategic human capital consultant, titled <em>The competencies of the 21st century professional<\/em>Jos\u00e9 Luis Echeverr\u00eda will open the ENTER technology block with his lecture <em>The future was yesterday<\/em>. This will be followed by a session of short speeches of 10 minutes each, in the form of technology bits, in which the leaders of big data technologies such as <a href=\"http:\/\/www.inatlas.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">In Atlas<\/a> (@inatlas), new business models such as Cliventa (@cliventa), productivity-oriented technologies such as <a href=\"https:\/\/www.signaturit.com\/es\" target=\"_blank\" rel=\"noreferrer noopener\">Signaturit<\/a> (@signaturit) and virtual reality technologies such as <a href=\"https:\/\/floorfy.es\/\" target=\"_blank\" rel=\"noreferrer noopener\">Floorfy<\/a> (@floorfycom), will show us how these tools can help empower the agent and adapt to the new consumer in the digital age.<\/p>\n\n\n\n<p>Next, Olga Sala (@olgasala_) will interview Pablo \u00c1lvarez Cascos (@cascos), CTO at <a href=\"https:\/\/www.idealista.com\" target=\"_blank\" rel=\"noreferrer noopener\">Idealist<\/a>They will talk about all these myriad technological applications, as well as artificial intelligence applications, blockchain and other technological disruptions that are already changing industry standards and user expectations. Finally, Iban Sol\u00e9 (@ibansole), an expert in digital sales, will show real estate agents how they can adopt some digital sales techniques in their day-to-day prospecting.<\/p>\n\n\n\n<p>In the afternoon, and under the thematic umbrella of leadership, we will be able to enjoy the conferences by Sister Lucia Caram <em>(Leadership and social transformation. Creating networks for the common good),<\/em> journalists Mart\u00ed Perarnau and Joaquin Luna <em>(If I relax, the team relaxes: Pep Guardiola's leadership),<\/em> Marc Castellnou <em>(Deciding in times of uncertainty)<\/em> and Nacho Dean <em>(Around the world on foot: the conquest of a dream).<\/em><\/p>\n\n\n\n<p>In the sixth edition of AIC17, one of the most exciting real estate events in the country, Monapart coordinates the ENTER block, dedicated to technology applied to the real estate sector. Because the future, agent, was yesterday: renew or die!<\/p>","protected":false},"excerpt":{"rendered":"<p>On Friday 3rd March, around 400 estate agents will travel to the small town on the coast of Tarragona, Calafell, to attend one of the most important events in the country: AIC17.<\/p>","protected":false},"author":3,"featured_media":633,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2852,2854],"tags":[3230,2967,2925],"class_list":["post-632","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-actualidad","tag-sector-inmobiliario-2","tag-eventos","tag-aic"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/comments?post=632"}],"version-history":[{"count":3,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/632\/revisions"}],"predecessor-version":[{"id":16782,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/632\/revisions\/16782"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/media\/633"}],"wp:attachment":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/media?parent=632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/categories?post=632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/tags?post=632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}