{"id":346,"date":"2012-05-28T00:00:00","date_gmt":"2012-05-27T22:00:00","guid":{"rendered":"https:\/\/www.monapart.com\/magazine\/?p=346"},"modified":"2025-07-31T14:43:30","modified_gmt":"2025-07-31T12:43:30","slug":"woouf","status":"publish","type":"post","link":"https:\/\/www.monapart.com\/magazine\/en\/hogar\/woouf","title":{"rendered":"Woouf"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Woouf<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\">In Woouf we design <strong>furniture<\/strong> designed by and for modern thirtysomethings, lovers of electronic music, illustration, travel, rock-and-roll, fast food...<\/h2>\n\n\n<div class='post-info'>28 May 2012 by <a href='https:\/\/www.monapart.com\/magazine\/en\/autor\/monapart'>Monapart<\/a><\/div>\n\n\n\n<p>In 2008, in a small workshop in the Born district, an ambitious and highly creative project was launched. Its founder, Pablo Fern\u00e1ndez, a fashion and clothing designer, took on a new challenge with great enthusiasm and excitement. After several coincidences and many hours developing prototypes, finally <strong><a href=\"http:\/\/woouf.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Woouf<\/a><\/strong>a groundbreaking and super funky brand, was just starting out.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"WOOUF\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/8gwIyr7dLUo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.monapart.com\/sites\/default\/files\/styles\/scale_960x960_\/public\/mediabrowser\/woouf-barcelona-miniwoouf-sofa.jpg?itok=5G6kHZFt\" alt=\"Woouf | Monapart \"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.monapart.com\/sites\/default\/files\/styles\/scale_960x960_\/public\/mediabrowser\/woouf-burger-frieds-puf.jpg?itok=DJDD0B_k\" alt=\"Woouf | Monapart \"\/><\/figure>\n\n\n\n<p>Woouf is also for children, children of those carefree adults who conceive their home as a place where they can play with functionality, design and shapes.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.monapart.com\/sites\/default\/files\/styles\/scale_960x960_\/public\/mediabrowser\/woouf-kids-cake-puf.jpg?itok=l3ATJfdh\" alt=\"Woouf | Monapart \"\/><\/figure>\n\n\n\n<p>Above all, Woouf wants to make a difference, and this becomes evident when you see the poufs, sofas or cushions in the shape of suitcases, loudspeakers, hamburgers and a host of very pop, very colourful, very playful creations.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.monapart.com\/sites\/default\/files\/styles\/scale_960x960_\/public\/mediabrowser\/woouf-icecream-puf.png?itok=BZUYIYQh\" alt=\"Woouf | Monapart \"\/><\/figure>\n\n\n\n<p>The innovative spirit is inherent to the brand, they collaborate with artists from different disciplines to create new objects, and the result is always surprising, fresh, and it is impossible not to exclaim <em>Woouf!<\/em> when you see it... They have a great printing and manufacturing quality. Their hand-sewn finishes make them much more resistant and durable, and they are also easy to clean. The fillings hide the secret of the house, as they adjust to give a more realistic shape to the objects.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.monapart.com\/sites\/default\/files\/styles\/scale_960x960_\/public\/mediabrowser\/vasava-for-woouf.png?itok=evyS2iui\" alt=\"Woouf | Monapart \"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.monapart.com\/sites\/default\/files\/styles\/scale_960x960_\/public\/mediabrowser\/brosmind-for-woouf.gif?itok=mdq6GRnj\" alt=\"Woouf | Monapart \"\/><\/figure>\n\n\n\n<p>In Barcelona you can find them at <a href=\"http:\/\/www.studiostore.es\/\" target=\"_blank\" rel=\"noreferrer noopener\">Studio Store<\/a>, <a href=\"http:\/\/www.domesticoshop.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Domestiko Shop<\/a>, <a href=\"\/magazine\/en\/node\/539\/\" target=\"_blank\" rel=\"noreferrer noopener\">Witlab<\/a> y <a href=\"http:\/\/www.mardecava.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sea of Cava<\/a>. They also have points of sale in Madrid, in the Canary Islands and, of course, in their online shop. In addition, it is not unusual to see Woouf in launch campaigns, presentations or festivals, as the big brands choose them for being a very casual product that has connected very directly with the public.<\/p>\n\n\n\n<p>But for Pablo and Alice, who is responsible for the commercial and communication side, there are no borders. Woouf has crossed continents and has made a strong impact.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.monapart.com\/sites\/default\/files\/styles\/scale_960x960_\/public\/mediabrowser\/woouf-pablo-alice.jpg?itok=GyaM_NIq\" alt=\"Woouf | Monapart \"\/><\/figure>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>En Woouf se dise\u00f1a mobiliario pensado por y para treinta\u00f1eros modernos, amantes de la m\u00fasica electr\u00f3nica, la ilustraci\u00f3n, los viajes, el rock-and-roll, el fast food&#8230;<\/p>","protected":false},"author":3,"featured_media":347,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2844,2846],"tags":[2870],"class_list":["post-346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hogar","category-espacios-y-vida","tag-diseno"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/comments?post=346"}],"version-history":[{"count":4,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/346\/revisions"}],"predecessor-version":[{"id":18541,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/346\/revisions\/18541"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/media\/347"}],"wp:attachment":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/media?parent=346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/categories?post=346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/tags?post=346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}