{"id":276,"date":"2011-04-14T00:00:00","date_gmt":"2011-04-13T22:00:00","guid":{"rendered":"https:\/\/www.monapart.com\/magazine\/?p=276"},"modified":"2025-08-05T13:37:13","modified_gmt":"2025-08-05T11:37:13","slug":"standard-survey","status":"publish","type":"post","link":"https:\/\/www.monapart.com\/magazine\/en\/hogar\/estudio-normal","title":{"rendered":"Normal Study"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Normal Study<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\">Its positioning could not be clearer and more emphatic, starting with the name itself. <strong><a href=\"https:\/\/www.instagram.com\/normalestudio\/\" target=\"_blank\" rel=\"noreferrer noopener\">Normal Study<\/a><\/strong>. I\u00f1igo Castro and Eli P\u00e9rez are two very normal designers and interior designers, but beware that this requires some nuance.<\/h2>\n\n\n<div class='post-info'>14 April 2011 by <a href=\"https:\/\/www.monapart.com\/magazine\/en\/autor\/monapart\">Monapart<\/a><\/div>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/magazine.monapart.com\/sites\/default\/files\/mediabrowser\/inigo-castro-eli-perez_0.jpg\" alt=\"Estudio Normal | Monapart \"\/><\/figure>\n\n\n\n<p>They came to Barcelona from Madrid attracted by the powerful aroma of design in the city and they did well. At least today they are happy, in their recently opened office in Passatge Escudellers, with a handful of projects behind them and a lot ahead of them, while they reveal to us in a half-voice that they will soon be inaugurating a premises on whose reform they have been working in recent months and with which they are very excited. \"And that's as far as we can read\", they tell us.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"NORMAL STUDY\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/JbZVLrbtt9o?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>They both worked as creatives in advertising for a long time, but a year ago they wanted to take a professional leap, set up their own studio and complement their work in the advertising industry. <strong>graphic services<\/strong> and <strong>communication<\/strong> with the<strong> interior design<\/strong>. Normal, isn't it? So far, yes, but I\u00f1igo and Eli decided to give the matter a twist, and with that they moved away from conventionalisms. Namely, those that have always associated hiring a decorator or interior designer with luxury. Well, that's over, now hiring <strong>a decorator can be normal<\/strong>They want to make fresh and creative design available to all budgets, design with common sense, find accessible solutions to common problems, take care of their customers and all this at a price neither expensive nor cheap but... <em>normal<\/em>.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/magazine.monapart.com\/sites\/default\/files\/mediabrowser\/estudio-normal-proyectos.png\" alt=\"Estudio Normal | Monapart \"\/><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Making fresh and creative design affordable for all budgets, designing with common sense, finding accessible solutions to common problems, taking care of their clients and all this at a price that is neither expensive nor cheap, but... <em>Normal<\/em><\/p>\n<\/blockquote>\n\n\n\n<p>The core of his philosophy is in his first project, <strong><a href=\"http:\/\/www.normal-estudio.com\/take-away-ideas\/\" target=\"_blank\" rel=\"noreferrer noopener\">Take Away Ideas<\/a><\/strong>a pre-project idea to decorate a room in your home or office enclosed in a small box made of polystyrene that can be bought in furniture and decoration shops.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/magazine.monapart.com\/sites\/default\/files\/mediabrowser\/estudio-normal-take-away-ideas_1.jpg\" alt=\"Estudio Normal | Monapart \"\/><\/figure>\n\n\n\n<p>Sooner or later we all need more space, or to freshen up the living room, or to put an end to the clutter on the terrace, or to organise the room of the child on the way, or to find a place for all those books... You can go to a Chinese shop and take a wok to <a href=\"https:\/\/www.monapart.com\/magazine\/en\/\">house<\/a> and now you can also take the interior designer home with you while you shop for furniture. Ladies and gentlemen, we are talking about <strong>reasonable, flexible, casual, accessible design<\/strong>. We have never liked the word NORMAL so much.<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Their positioning could not be clearer and more emphatic, starting with the name Estudio Normal itself. I\u00f1igo Castro and Eli P\u00e9rez are two very normal designers and interior designers, but beware that this requires nuance.<\/p>","protected":false},"author":3,"featured_media":277,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2844,2845],"tags":[2871],"class_list":["post-276","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hogar","category-mi-monapart","tag-interiorismo"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/276","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/comments?post=276"}],"version-history":[{"count":3,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/276\/revisions"}],"predecessor-version":[{"id":18730,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/276\/revisions\/18730"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/media\/277"}],"wp:attachment":[{"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/media?parent=276"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/categories?post=276"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.monapart.com\/magazine\/en\/wp-json\/wp\/v2\/tags?post=276"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}